If you’re lucky, some stories come at you all of a sudden like an electric shock. The premise blazes in your brain. The bones of the architecture rise. All in a single moment.

This is what happened to me for my horror story, Time Turns Blood to Dust, just published here in the magazine Uncharted.

Not to say the story was an easy one to write. On the contrary. There was a puzzle I had to solve in crafting the narrative, and it took me what felt like forever to get it just right.

But I’m getting ahead of myself. Back to the beginning. Much like the four protagonists in my story, I was spending an aimless day wandering Manhattan when I saw this tiny nondescript bar. I decided to go in for a drink. The bartender was your average hipster white dude. I took a seat and got an IPA.

And then I went to the bathroom.

Right at the urinal someone had scribbled on the wall: DON’T LOOK UP.

Being both superstitious as hell and a not-quite-nonbeliever of things that go bump in the night, I definitely DID NOT look up. I left the men’s room, finished my beer, and went on with my life.

Of course I knew instantly what just happened: I’d been gifted with the premise of my next story. What if I had looked up? Was there some sort of monster up there waiting to consume me?

But premises are everywhere. Plots are harder to come across. My first question: what happens in the story?

My biggest clue was the graffiti. In my story it was a warning. I had to figure out WHO wrote it, and why. Early on I knew I’d be writing four different perspectives. I wanted the challenge of crafting four complete characters in a tight timeline. I also knew all four characters would be men, since another challenge I set for myself was to capture four different emotional experiences from a distinctly male viewpoint.

But which one would be the graffiti author? How does he do it and why? Where should he be in the order of the four?

Another puzzle was this: how to get to a resolution. The great thing about horror is that it opens up new imaginary worlds. The bad thing about horror is that there’s often no real story arc. I used the four stories within a single story to create a story arc, with the first story setting the tone, the second one amping up that tone, the third shifting, and the fourth going in a different direction, all the while giving the horror its due.

And then came the last challenge. What to name it? Don’t Look Up was the obvious title but there was a movie (that I never saw) with that same name. I thought about Obsidian. I love one-word titles but it left me flat. Then, while reading a Flannery O’Connor novella I came across the phrase “time turns blood to dust.” Bingo. It has the word blood in it (always a plus for horror), it captures one of the themes of my story, and it’s slightly pretentious. Everyone should try and be a little pretentious now and then.